The Professional Speaker 1. The Keynote Address Time: 15-20 minutes Objectives:  •  Identify the basic differences between keynote speeches and other kinds of speeches.  •  Learn how to evaluate audience feeling and establish emotional rapport.  •  Learn and use the professional techniques necessary for a successful keynote presentation.  •  Develop a speech style and delivery that effectively inspires and moves the audience to adopt your views as a collective reaffirmation of its own. 2. Speaking to Entertain Time: 15-20 minutes Objectives:  •  Entertain the audience through the use of humor drawn from personal experience and from other material that you have personalized.  •  Deliver the speech in a way that makes the humor effective.  •  Establish personal rapport with your audience for maximum impact. 3. The Sales Training Speech Time: 15-20 minutes Objectives:  •  Tell a sales audience how to sell a product by using a planned presentation.  •  Inform a sales training audience about the human experience of the buyer-seller relationship.  •  Use entertaining stories and dynamic examples of sales situations.  •  Inspire salespeople to want to succeed in selling. 4. The Professional Seminar Time: 20-40 minutes Objectives:  •  Plan and present a seminar with specific learning objectives.  •  Relate to the audience by using a seminar presentation style.  •  Use seminar presentation techniques to promote group participation, learning and personal growth. 5. The Motivational Speech Time: 15-20 minutes Objectives:  •  Understand the concept and nature of motivational speaking.  •  Apply a four-step motivational method with the purpose of persuading and inspiring.  •  Deliver a motivational speech to persuade an audience to emotionally commit to an action.